Continuing our analysis of the Google Patent (aka Ethical SEO equals Quality SEO)…
Links from Independent Peers
Google will reward sites that have links from independent peers. So get rid of brochure sites, which are essentially spam. Remember, Google’s original research paper likened the search engine algorithm to peer-reviewed scientific journal references. If the Journal of the American Medical Association cites my article, that gives it “weight.” But if Dr. Marvin Monroe’s House of Quality Link Backs cites my article, well, then, that’s not given so much weight. In fact, if I own a piece of Dr. Marvin Monroe’s House of Quality Link Backs, my article will likely be penalized for being referenced from that source.
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